As a Google Certified Publishing Partner (“GCPP”), OAO is able to configure, enhance, and support Google Ad Manager 360 (“AM360”) for publishers of all sizes and scale, with lower cost and volume barriers.
AM360 is one of the top ad serving and management platforms for publishers. It’s a complete solution that is primarily utilized to organize and deliver ads to web, mobile, video, gaming, and app inventory. AM360 combines the technology from DoubleClick for Publishers (”DFP”) and Google Ad Exchange (”AdX”) to offer a complete sell-side ad technology suite for online publishers.
A GCPP is a company that Google has reviewed, has proven to be an expert at using Google products, and provides publishers with innovative solutions and services. Clients can rest assured they’re in good hands when they work with OAO, as they hold the esteemed GCPP title.
AM360 Provider:
OAO is proudly a leading AM360 provider, both in size and client satisfaction. Beyond offering complete access to the platform, OAO also offers white glove management and technical support services to ensure its clients achieve the best possible delivery results and ROI for their inventory.
Additional Functionality:
To further enhance AM360, OAO has built a top-tier portfolio of industry leading technology partners, and created OAO EAC, a custom technology which allows publishers to serve ads into their newsletters via AM360. OAO AV, another proprietary OAO product, enhances a publisher’s programmatic video performance in AM360, and is trafficked like a standard campaign in the ad server.
The OAO Advantage:
When working with OAO, you can expect to have the support of an ad ops team composed of industry experts who pivot with ease and stay in line with current industry trends, new technologies, and best practices. OAO is always expanding its offerings, evaluating new technology, and adding new skills to provide clients with the highest possible level of service.
If you’d like to learn more, please contact OAO here.
Source: https://www.mediapost.com/sponsor/content/3576/
